Stephen Pirrie – Medium

Stephen Pirrie

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Stephen Pirrie

Should I do a Mini MBA? 5 takeaways from mine.

From September to December I was enrolled in Mark Ritson’s Mini MBA in Marketing. I had considered a Mini MBA (mMBA) for a while but even…

Jan 13, 2021

Should I do a Mini MBA? 5 takeaways from mine.

Jan 13, 2021

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Stephen Pirrie

An explanation of Flow

It’s all about creating a new reality

Aug 3, 2015

An explanation of Flow

Aug 3, 2015

Stephen Pirrie

Why Apple is giving you more free TV

At first the launch of streaming services in late 2019 / early 2020 seemed very serendipitous. What better time to capture an audience…

Oct 29, 2020

Why Apple is giving you more free TV

Oct 29, 2020

Stephen Pirrie
in
How to change Social Media

Brands are still getting Instagram wrong

Instagram has now turned on its advertising API but we’re still seeing advertisements and gimmicks on a platform built entirely for…

Aug 4, 2015

Brands are still getting Instagram wrong

Aug 4, 2015

Stephen Pirrie
in
How to change Social Media

Instagram launches #Layout; shows that it is still all about its creative community

As selfies invaded the stream, Instagram was at risk of losing its core ethos. Layout is proof of what the company truly cares about.

Mar 23, 2015

Instagram launches #Layout; shows that it is still all about its creative community

Mar 23, 2015

Stephen Pirrie
in
Messaging Apps

Instagram is now explaining its algorithm

(But not very well)

Jun 3, 2014

Instagram is now explaining its algorithm

Jun 3, 2014

Stephen Pirrie
in
How to change Social Media

#Instagram has introduced an algorithm, and it’s better for you and brands.

Apr 26, 2014

#Instagram has introduced an algorithm, and it’s better for you and brands.

Apr 26, 2014

Stephen Pirrie
in
Messaging Apps

Is Whatsapp going to lead to an era of hyper-targeting?

Facebook has agreed to buy WhatsApp in a deal potentially worth $19bn (£11bn). The appeal is clear: the instant messaging network now boasts 450m monthly users, with 1m new users registering and half a billion photos being shared every day.

Apr 4, 2014

Is Whatsapp going to lead to an era of hyper-targeting?

Apr 4, 2014

Stephen Pirrie
in
Messaging Apps

The danger of calling it “Social Media”

How the proliferation of social communication channels presents the next brand challenge.

Apr 4, 2014

The danger of calling it “Social Media”

Apr 4, 2014

Stephen Pirrie

Stephen Pirrie

Brand strategy lead working with the c-suite to grow brands with award-winning strategy and creative execution.

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