Medium

Stephen Pirrie

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Stephen Pirrie

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Jan 13, 2021

Should I do a Mini MBA? 5 takeaways from mine.

From September to December I was enrolled in Mark Ritson’s Mini MBA in Marketing. I had considered a Mini MBA (mMBA) for a while but even…

Should I do a Mini MBA? 5 takeaways from mine.

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Stephen Pirrie

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Aug 3, 2015

An explanation of Flow

It’s all about creating a new reality

An explanation of Flow

Stephen Pirrie

·

Oct 29, 2020

Why Apple is giving you more free TV

At first the launch of streaming services in late 2019 / early 2020 seemed very serendipitous. What better time to capture an audience…

Why Apple is giving you more free TV

In

How to change Social Media

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Stephen Pirrie

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Aug 4, 2015

Brands are still getting Instagram wrong

Instagram has now turned on its advertising API but we’re still seeing advertisements and gimmicks on a platform built entirely for…

Brands are still getting Instagram wrong

In

How to change Social Media

by

Stephen Pirrie

·

Mar 23, 2015

Instagram launches #Layout; shows that it is still all about its creative community

As selfies invaded the stream, Instagram was at risk of losing its core ethos. Layout is proof of what the company truly cares about.

Instagram launches #Layout; shows that it is still all about its creative community

In

Messaging Apps

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Stephen Pirrie

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Jun 3, 2014

Instagram is now explaining its algorithm

(But not very well)

Instagram is now explaining its algorithm

In

How to change Social Media

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Stephen Pirrie

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Apr 26, 2014

#Instagram has introduced an algorithm, and it’s better for you and brands.

#Instagram has introduced an algorithm, and it’s better for you and brands.

In

Messaging Apps

by

Stephen Pirrie

·

Apr 4, 2014

Is Whatsapp going to lead to an era of hyper-targeting?

Facebook has agreed to buy WhatsApp in a deal potentially worth $19bn (£11bn). The appeal is clear: the instant messaging network now boasts 450m monthly users, with 1m new users registering and half a billion photos being shared every day.

Is Whatsapp going to lead to an era of hyper-targeting?

In

Messaging Apps

by

Stephen Pirrie

·

Apr 4, 2014

The danger of calling it “Social Media”

How the proliferation of social communication channels presents the next brand challenge.

The danger of calling it “Social Media”

Stephen Pirrie

Stephen Pirrie

Brand strategy lead working with the c-suite to grow brands with award-winning strategy and creative execution.

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